As many of you will be aware, Ipsos Mori have been conducting a Satisfaction Survey on behalf of Sport England. This survey provides the baseline against which improvements on the satisfaction element of Sport England’s ‘Sustain’ strategic outcome will be assessed. It is based on 44,390 interviews conducted across 45 sports in England from March to May 2009.
Participants at different engagement levels (general participants, affiliated club members and talent pool athletes) within each sport were asked questions about 10 different sporting satisfaction ‘domains’. They were asked to rate their satisfaction with, and the importance of each domain. For further information on the survey process and how the baseline scores were generated click here.
We are pleased to announce that orienteering was one of the highest scoring sports in terms of participants satisfaction. The survey will now take place on an annual basis and will provide a target for British Orienteering to improve on as part of our Whole Sport Plan.
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Overall
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General participants
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Affiliated club members
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Talent Pool
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Orienteering
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84.8
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81.6
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85.1
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83.9
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All sports
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80.3
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79.8
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81.5
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82.2
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Mike Hamilton, Chief Executive said “It is good to see orienteering at the top of the league table. It shows that overall participants are satisfied with what our sport is providing. The targets we are currently determining with Sport England will ensure we are not complacent and will continue to strive to improve our future satisfaction levels.”
Item posted by Caroline Povey
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